Wellth is a health tech company designed to improve treatment adherence using behavioral economics.

Wellth creates de novo motivation in the highest-risk, least engaged segment of the chronic disease population.

Wellth was founded in 2014 by Matt Loper and Alec Zopf. The company is headquartered in Los Angeles, California, with an office in New York, New York.

Wellth has built a mobile application that provides targeted incentive plans to users, and delivers reminders and information that help build healthy habits and foster better disease management; ultimately leading to lower cost for payers and rewards for consumers.

Wellth's platform enables patients to perform virtual check-ins, such as taking a photo of their medication. Members receive financial incentives, nudges, and behavioral reinforcements to establish healthy, lasting habits. 


Wellth's guide patients to learn to behave in a way that can get them better, faster; and incentivize them to adhere, engage, and manage their own health. This method connects and improves a care manager's efficiency to succeed in delivering higher touch care.


Wellth is backed by Boehringer Ingelheim Venture Fund, AXA Venture Partners, New York Life Ventures, NFP Ventures, Partnership Fund for New York City and others. The company raised $10M in a Series A round on May 06, 2020. This brings Wellth's total funding to $17.6M to date.



  • Year founded: 2014
  • Funding Info: $17.6M over 4 Rounds (Latest Funding Type: Series A)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: NA
  • City/Town: New York
  • State: New York
  • Country: United States
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