Vibenomics, formerly known as Fuzic, is a technology company that enables location-based businesses and connected cities to create and control their background musical vibe to enhance sales and enrich the customer experience.
Vibenomics was created with a simple focus – to help location-based businesses and connected cities create and control a vibe that will drive their business economics.
Vibenomics was founded in 2016 by Brent Oakley and Nathan Miller. The company is headquartered in Indianapolis, Indiana.
Vibenomics engages on-site customers through custom audio advertising and licensed music playlists. Managed online, it is easy to use for a business owner with a single location, yet powerful enough for a large organization.
Vibenomics, through its cloud-based technology and managed services, enables location-based businesses and connected cities to create and control their background musical vibe to enhance sales and enrich the customer experience.
Vibenomics provides the right revenue-enhancing vibe for over 4000 locations in 45 states, and gives over 100 brands the ability to speak directly to nearly 150 million consumers right at the point-of-sale through its Audio Out-of-Home Advertising Marketplace.
Vibenomics is backed by High Alpha, Elevate Ventures, BIP Capital, The Ricker Family, Allos Ventures, Hyde Park Venture Partners and others. The company raised $6M in a Series A round on Apr 21, 2020. This new round brings Vibenomics' total funding to $14.5M to date.