unybrands is a new integrated platform for e-commerce businesses looking to scale their operations on and off Amazon.

unybrands is on a mission to shape the next generation of e-commerce.

unybrands was founded in 2020 by Ulrich Kratz, Eugen Miropolski and Christian Harnischfeger. The company is headquartered in Miami, Florida.


unybrands acquires e-commerce businesses that operate on and off Amazon. The company integrates the acquired e-commerce businesses into a shared set of resources, optimizes the business operations and economics, and expands to new product lines and geographies.


unybrands handles everything from consolidating sourcing and logistics to optimizing performance and profitability, specializes in eight key categories (juvenile & baby, garden & outdoor, sports & fitness, personal care, home care, pet care, supplements and lifestyle, arts, home & culinary).


unybrands provides attractive and flexible exit opportunities for successful entrepreneurs, including cash-upfront deals as well as long-term partnerships for sellers who wish to stay involved. 


unybrands is backed by Crayhill Capital Management, Nordstar, DIA Management, Day One Ventures, and others. The company raised $300M in a growth capital on Jul 14, 2021. This brings unybrands' total funding to $325M to date.



  • Year founded: 2020
  • Funding Info: $325M over 2 Rounds (Latest Funding Type: Series A)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: NA
  • City/Town: Miami
  • State: Florida
  • Country: United States
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