Trustpilot is an online community that enables individuals to review and discover companies.

Trustpilot's mission is to bring people and businesses closer together to create ever-improving experiences for everyone. The site is free for consumers and it offers freemium services to businesses.

Trustpilot was founded in 2007 by Peter Holten Mühlmann. The company is based in Copenhagen, Hovedstaden, Denmark with additional offices in New York, Denver, London, Vilnius, Berlin and Melbourne.

Trustpilot reserves the right to remove reviews without explanation. It insists that it always makes a bona fide effort to obey the law and its published policies to ensure that only authentic reviews remain on the website.

Trustpilot is currently boasting 21 million consumer reviews of 135,000 businesses, it produces a TrustScore for businesses based on recent reviews. Every day, more than 20,000 consumers sign up on and every 4 seconds a new review is posted on the community. 


Trustpilot is backed by industry leading investors including Northzone, Draper Esprit, SEED Capital Denmark, & Vitruvian Partners among others. The company is reported to be valued at over a billion, during it's recent "Series E" funding of a $55M on Mar 5, 2019.


Trustpilot has received many awards and accolades,  in 2013 the company was named Danish Startup of the Year at Next Web’s European Startup Awards.



  • Year founded: 2007
  • Funding Info: $192.8M in 7 Funding Rounds (Last Funding Type: Series E)
  • Yearly Revenue: $50M-$100M (2018)
  • Employee Size: 501-1000
  • Business Valuation: Valued at $1B+ (Estimated) as of Mar 5, 2019
  • City/Town: Copenhagen
  • State: Hovedstaden
  • Country: Denmark
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