Tomorrow Ideas

Tomorrow Ideas is a financial planning mobile app that helps you obtain + integrate life insurance, plan your estate, and more.

Tomorrow is the first mobile app to combine important legal, finance and insurance services into a single, easy-to-use interface.

Tomorrow Ideas was founded in 2016 by Dave Hanley, Erik Berg, and Joshua Heckathorn. The company is headquartered in Seattle, Washington.

Tomorrow Ideas' mission is to help families make decisions about the future together, starting with a free legal will.

Tomorrow brings an incredibly fluid, customer-first user experience to the traditional ways wills and trusts are created. Its disruptive business model provides free legal documents that meet the needs of more than 95% of Americans. Through that process, Tomorrow learns about the needs of its customers and offers right-fit financial products through its nationwide brokerage.


Tomorrow Ideas is backed by Sinai Venture, Allianz Ventures, NFP Ventures,  Plug and Play, Aflac Corporate Ventures and others. The company raised $9M from a latest financing on Nov 4, 2019. This new round brings Tomorrow Ideas' total funding to $16.4M to date.



  • Year founded: 2016
  • Funding Info: $16.4M over 4 Rounds (Latest Funding Type: Venture- Series Unknown)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: NA
  • City/Town: Seattle
  • State: Washington
  • Country: United States
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