Sarbacane is a marketing company that focuses on email marketing, sms marketing and automation.

Sarbacane helps companies leverage the internet to connect with customers in a way that is compliant with a new wave of data protection and privacy policies.

Sarbacane was founded in 2001 by Mathieu Tarnus. The company is headquartered in Hem, Hauts-de-France, France, with an office in Barcelona, Spain.

Sarbacane is the maker of Mailify SaaS-based email and text marketing platform, along with other martech software. 

Sarbacane’s flagship product is a SaaS-based tool that lets businesses craft, send out, measure and respond to marketing campaigns over email and text messaging, which is sold as Sarbacane in France and Mailify  outside of Francophonic countries.


Sarbacane has some 10,000 customers on its books already, with a heavy emphasis on small and medium businesses, but also government agencies and a number of big names such as Christian Dior, L’Occitane, Mondial Relay and Warner Music, which do some self-service but also lean on consultancy from Sarbacane  itself to help fine-tune how it all works.


Sarbacane has raised $27M in a new funding round on Sep 08, 2020. Backers included Idinvest Partners, Mathieu Tarnus, founder & CEO of the company, Ardian investment and others. 



  • Year founded: 2001
  • Funding Info: $27M over 1 Round (Funding Type: Venture- Series Unknown)
  • Yearly Revenue: NA
  • Employee Size: 51-200
  • Business Valuation: NA
  • City/Town: Hem
  • State: Hauts-de-France
  • Country: France
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