Profitero is a provider of cloud based real-time eCommerce intelligence for retailers and brands, helping them to take advantage of retail channel in order to increase sales globally.

Profitero serves brick-and-mortar, FMCG, health and beauty, electronics, online, and other retailers. 

Profitero was incorporated in 2010 and is based in Dublin, Ireland.

Profitero allows brands to measure their Amazon sales & share performance, and is the only solution that can correlate Amazon sales & share performance with changes across the digital shelf.

Profitero’s proprietary technology and algorithms allow brands to optimize their 4Ps (Product, Placement, Price and Promotions) across 8,000 retailer sites and 50 countries while also uncovering what competitors are doing to win online.


Profitero’s technology also estimates daily sales for products sold on Amazon, allowing brands to measure market share growth and size category opportunities for future investment. Profitero's customers include Beiersdorf, iRobot, Edgewell, General Mills, Heineken, Kids II, MillerCoors and L’Oreal.


Profitero is backed by Polaris Partners, Scaleworks Venture Equity Fund, Conviction Capital and others. The company raised $20M in a Series B round on Apr 21, 2020. This brings Profitero's total funding to $28.7M to date.



  • Year founded: 2010
  • Funding Info: $28.7M over 3 Rounds (Latest Funding Type: Series B)
  • Yearly Revenue: NA
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Dún Laoghaire
  • State: Dublin
  • Country: Ireland
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