Pie Insurance

Pie Insurance is a leading tech-enabled provider of workers' compensation insurance to small businesses.

Pie's mission has been to empower small businesses to thrive by making commercial insurance affordable and as easy as pie. 

Pie Insurance was founded in 2017 by John Swigart and Dax Craig. The company is headquartered in Washington, DC, with an office in Denver, Colorado.


Pie's intense focus on granular, sophisticated pricing, and data-driven customer segmentation enables Pie to match price with risk accurately across a broad spectrum of small business types, which allows Pie to offer more affordable insurance to small business owners.


Pie is also expanding into new lines of business, fully transitioning to a full-stack carrier, further innovating upon its advanced proprietary pricing algorithms, and delivering world-class user and product experiences directly to small businesses and the partner agents who serve them.


Pie has partnered with over 2,800 agencies nationwide. The company's customer base includes a range of small businesses including trades, contractors, landscapers, janitors, auto shops and restaurants. The company sells its insurance directly through its website and also mostly through thousands of independent insurance agents.


Pie is backed by Greycroft, Allianz X, Centerbridge Partners, Aspect Ventures, Gallatin Point Capital, SVB Capital, White Mountains Insurance Group, Elefund, Acrew Capital, Sirius Group, and others. The company raised $315M in Series D round on Sep 21, 2022. This brings Pie's total funding to $621M to date.



  • Year founded: 2017
  • Funding Info: $621M over 6 Rounds (Latest Funding Type: Series D)
  • Yearly Revenue: NA
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Washington
  • State: District of Columbia
  • Country: United States
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