Leanplum is a mobile engagement platform that helps forward-looking brands like Grab, Tinder, and Tesco meet the real-time needs of their customers.

Leanplum's integrated solution delivers meaningful engagement across messaging and the in-app experience. Leanplum offers Messaging, Automation, App Editing, Personalization, A/B Testing, and Analytics.

Leanplum was founded in 2012 by Andrew First an Momchil Kyurkchiev. The company is headquartered in San Francisco, CA with offices across North America, Europe, and Asia.

Leanplum's platform delivers unified experiences that are timely, tested, and relevant — building the customer loyalty that fuels business growth by transforming data into an understanding of users’ needs and wants.

Leanplum is transforming data into an understanding of users' needs and wants, and optimizing engagement campaigns utilizing multiple communication channels. In 2019, more than 2 Billion people used an app or website with Leanplum inside, with Leanplum enabling over 150 Billion multi-channel messages.


Leanplum is backed by investors including Norwest Venture Partners, Canaan Partners, Kleiner Perkins Caufield & Byers, Shasta Ventures and others. The company raised an additional $27M to it's Series D round on Feb 20, 2020, brining the rounds total to $32M. The latest round also brings the total amount raised by Leanplum to $125.3M to date. Leanplum has also acquired Connecto.ai in Jun 19, 2018.  


Leanplum has been ranked #8 in Fortune’s "Best Companies to Work For" in 2018 and Entrepreneur’s Best Entrepreneurial Companies in America. They were also ranked #3 on Bay Area Best Places to Work List inn 2017.



  • Year founded: 2012
  • Funding Info: $125.3M over 8 Rounds (Latest Funding Type: Series D)- Leanplum has also acquired Connecto.ai in Jun 19, 2018.
  • Yearly Revenue: $20M-$50M (2019)
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: San Francisco
  • State: California
  • Country: United States
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