InMobi is a global mobile advertising and discovery platform that reaches over 1.5 billion unique mobile devices worldwide.
InMobi's platform enables consumers to discover new products and services by providing contextual, relevant, and curated recommendations on mobile apps and devices. Their mobile-first platform allows brands, developers and publishers to engage consumers through mobile advertising.
InMobi was founded in 2007 under the moniker mKhoj by Naveen Tewari, Mohit Saxena, & Abhay Singhal. The company is based in Bangalore, Karnataka, India with offices in London, San Francisco, Tokyo & Singapore. InMobi has 22 offices in 12 countries across 5 continents and employs around 1000 people.
InMobi provides mobile advertising solutions and competes with Facebook and Google on the mobile advertising front.
InMobi also provides campaign management services, such as strategy, designing, executing, managing, and optimizing campaigns, and advertisement creation, format, and targeting services for advertisers. Moreover, it offers monetization strategies to monetize site traffic by using a combination of performance and branding advertisements, and an advertisement serving algorithm to rank the advertisements available based on user targeting and past performance for publishers.
InMobi is backed by Soft Bank, Kleiner Perkins Caufield Byers, Mithril Capital Management, & Sherpalo Ventures among others. The company raised $45M in its latest "Series D" financing on Sep 10, 2019. This brings InMobi's total funding to $365M to-date.
InMobi was valued at $2.5B in Dec 2014, and is considered to be one of the very first Indian Unicorn. The company has also acquired AerServ, Appstores.com, Overlay Media, Metaflows, MMTG Labs, Appbistro & Sprout to date. The company has also made a $1.2M investment in NestAway on Mar 16, 2015.