Influitive is a B2B advertising company that provides advocate marketing software solutions for business-to-business (B2B) software and technology firms worldwide.

Influitive helps business-to-business companies capture customer enthusiasm and use it to turbocharge marketing and sales efforts for more rapid and profitable revenue growth.

Influitive was founded in Oct 1, 2010 by David Crow & Mark Organ and is based in Toronto, Ontario, Canada.


Influitive's AdvocateHub software helps B2B companies capture customer enthusiasm, and use it to turbocharge marketing and sales efforts; and allows marketers to build advocate communities and invite customers, partners, and employees into it to complete it's challenges, such as referrals, reference calls, product reviews, and more.


The Influitive family also includes AdvocateAnywhere and Upshot, which allow you to reach out to advocates wherever they are and produce ungated customer stories effortlessly.


Influitive is backed by Georgian Partners, Comerica Bank’s Technology, RocketSpace, OurCrowd and many others. The company has acquired Triggerfox Corporation & Ironark Software.



  • Year founded: 2010
  • Funding Info: $49.8M in 5 rounds (Last Funding Type: Series B)- Influitive has also acquired Triggerfox Corporation & Ironark Software.
  • Yearly Revenue: $10M-$20M (2018)
  • Employee Size: 51-200
  • Business Valuation: NA
  • City/Town: Toronto
  • State: Ontario
  • Country: Canada
Related businesses