Frubana

Frubana is a B2B platform of agri-products and packed goods for restaurants and small retailers.

Frubana's platform allows producers of agro products to sell directly to retailers, food services and other large consumers.

Frubana was founded in 2017 by Fabián Gómez Gutiérrez. The company is based in Bogotá, Distrito Especial, Colombia. Frubana currently operates in Colombia, Brazil, and Mexico

 

Frubana started as a way to integrate all procurement of restaurants in one same place and offer better prices, data and quality. Frubana connects producers with restaurant owners and serves as an alternative channel of CPG, produce, and supplies for the industry.

 

Frubana leverages its proprietary forecasting algorithm to help producers by sharing demand and market data that aligns production and harvesting with market needs. Frubana uses data from different sources to predict restaurant behaviour and build a reliable, low-waste solution to the food supply chain.

 

Frubana’s clients receive benefits such as high quality products and good prices in one same digital channel, as well as, saving time and money in procurement and having a specialized product catalog based on the type of restaurant.

 

Frubana is backed by Lightspeed Venture Partners, Tiger Global, SoftBank, GGV, Monashees, Y Combinator, and others. The company raised $65M in Series B on Jun 01, 2021. This brings Frubana's total funding to $102M to date.

 

 

  • Year founded: 2017
  • Funding Info: $102M over 4 Rounds (Latest Funding Type: Series B)
  • Yearly Revenue: NA
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Bogotá
  • State: Distrito Especial
  • Country: Colombia
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