Flipside Crypto is an analytics startup that provides business intelligence for blockchain organizations, analyzing crypto user behaviors and driving growth.
Flipside enables crypto projects to grow their businesses by monitoring project health, tracking customer behaviors, and providing insights into how activities impact stakeholders and price.
Flipside Crypto was founded in 2017 by Dave Balter & Jim Myers and is based in Boston, Massachusetts.
Flipside Crypto provides insights into user behaviors, developer activities, and financial health and deliver FCAS a relative value for measuring the fundamental health of cryptocurrency ecosystems.
Flipside provides analytics to more than 75 cryptocurrency organizations and distributes FCAS via partners such as CoinMarketCap, Messari, MarketWatch and TheStreet.
Flipside provides a solution called “Chainwalking,” which decodes a blockchain network, say Ethereum or Bitcoin, to enable “a deep understanding of stakeholder behaviors including speculators, miners, voters and actual customers.”
Flipside Crypto is backed by CoinBase Ventures, Galaxy Digital Ventures, True Ventures, Founder Collective, Digital Currency Group and other investors. The company raised $7.1M from a latest Seed Prime round on Sep 24, 2019. This new round brings Flipside's total funding to $11.6M to date.