CashStar is a leading provider of merchant solutions for gift card ecommerce, supporting multiple touchpoints across the customer lifecycle.

CashStar, Inc. develops and operates cloud-based digital gifting platform. The company offers CashStar Consumer that enables users to personalize gift cards with photo, video and text messages, creative faceplates, and accessories; and CashStar Marketing that allows users to schedule, manage, and fulfill a range of promotions targeted to various audiences across omni-channel touchpoints.

CashStar was founded in 2002 and is based in Portland, Maine with an additional office in Waltham, MA.


CashStar helps create great customer experiences, grow gift card revenue and drive omni-channel engagement. Their clients include top brands like American Express, Blackhawk Network, Cartera Commerce, Chase, First Data Corp, GM, IDEXX, Intuit, Maritz, PayPal, and WEX.


CashStar has been acquired by BlackHawk Network in Aug 30, 2017 for $175M.



  • Year founded: 2002
  • Funding Info: $44M in 7 funding Rounds (Last funding type: Series D)- It has been acquired by BlackHawk Network in Aug 30, 2017 for $175M.
  • Yearly Revenue: $15M-$20M(2017)
  • Employee Size: 51-200
  • Business Valuation: Acquired for $175M
  • City/Town: Portland
  • State: Maine
  • Country: United States
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