Bought By Many

Bought By Many is an award-winning insurtech that is leading the way in creating better insurance products and customer experience.

Bought By Many analyses anonymised search data to identify the problems with existing insurance offers.

Bought By Many was founded in 2012 by Steven Mendel and Guy Farley. The company is headquartered in London, London, United Kingdom.


Bought By Many has been improving insurance since 2012 and has helped thousands of people find cover and created our own innovative insurance products.


Bought By Many provides pet insurance products underwritten by Great Lakes Insurance SE. The company now insures over 200,000 pets and has a team of 154 people across London, Haywards Heath, Birmingham, and Stockholm.


Bought By Many is backed by CommerzVentures, FTV Capital, Munich Re Ventures, Octopus Ventures and others. The company raised £78.4M ($97M) in a growth equity funding on May 08, 2020. This brings Bought By Many's total funding to £105.9M ($131M) to date.



  • Year founded: 2012
  • Funding Info: £105.9M ($131M) over 4 Rounds (Latest Funding Type: Growth Equity)
  • Yearly Revenue: NA
  • Employee Size: 51-200
  • Business Valuation: NA
  • City/Town: London
  • State: London
  • Country: United Kingdom
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