Trela (formerly Zapt)

Trela, formerly known as Zapt, is a social commerce platform that connects food producers to buyers through group purchasing.

Trela's mission is to provide everyone with access to quality products for less.

Trela was founded in 2020 by Guilherme Nazareth, Guilherme Alvarenga and João Jönk. The company is headquartered in São Paulo, Brazil.


Trela’s marketplace enables neighbors to buy premium products from the supplier without a middleman, in a more efficient and fair way than the grocery store, and at lower prices for the products and delivery.


Trela ​​is curated by the community itself and is a place for neighbors to help each other buy better. This eliminates any intermediary between those who want to sell and those who want to buy good things.


Trela is backed by SoftBank Latin America, Kaszek, General Catalyst, Y Combinator, Simon Last (Co-Founder of Notion), and others. The company raised $25M in a Series A round on Mar 14, 2022. This brings Trela's total funding to $27.8M to date.



  • Year founded: 2020
  • Funding Info: $27.8M over 2 Rounds (Latest Funding Type: Series A)
  • Yearly Revenue: NA
  • Employee Size: 11-50
  • Business Valuation: NA
  • City/Town: São Paulo
  • State: São Paulo
  • Country: Brazil
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