Showpad is a sales enablement platform that empowers sales and marketing teams to deliver better buyer experiences.

Showpad develops a mobile sales enablement application. The Company offers technology that enables businesses to create and manage a tailored sales and presentation app, distribute content to tablets, and get insights in user activity and content usage

Showpad  was founded in 2011. The company has it's headquarters in Ghent and Chicago with offices in London, Munich, San Francisco and Portland.

Bridging the gap between sales and marketing, Showpad enables companies to drive more revenue faster by empowering sales and marketing to sell the way buyers want to buy.

Showpad serves more than 1,000 customers across the globe, including Johnson & Johnson, BASF, GE Healthcare, Fujifilm, Bridgestone, Dow and Honeywell.


Showpad partners with leading CRM, marketing automation systems (MAS), and other essential technologies that sales and marketing use to win and retain customers. The Showpad Partner Program allows technology and solutions partners to have a greater impact on their customers’ revenue.


Showpad is backed by investors including Dawn Capital, Insight Partners, Hummingbird Ventures, Korelya Capital, & Silicon Valley Bank among others. The company raised $70M in it's latest Funding of a "Series D" round on Jun 25, 2019. This brings Showpad's total funding to $159.5M to date.



  • Year founded: 2011
  • Funding Info: $159.8M in 6 Funding Rounds (Last Funding Type: Series D)- Showpad has also acquired Taptera, StoryDesk, Hickup, LIA & LearnCore to date!
  • Yearly Revenue: $20M-$50M (2018)
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Ghent
  • State: East Flanders
  • Country: Belgium
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