mParticle

mParticle is the leading Customer Data Platform (CDP) for multi-channel consumer brands.

mParticle’s customer data platform integrates all of your data and orchestrates it across channels, partners and systems so you’ll never miss an opportunity to impress.

mParticle was founed in 2012 by Michael Katz, Andrew Katz, and Dave Myers. The company is headquartered in New York City, with offices in San Francisco, Seattle, Florida, and London.

 

mParticle enables businesses to easily manage the immense growth of data volumes moving to and from sources, systems, API's and applications. mParticle is the fastest, most efficient way to keep customer data in sync everywhere.

 

mParticle simplifies customer data infrastructure resulting in cleaner code, improved site and app performance, less maintenance and reclaimed engineering time. Additionally, mParticle accelerates the time to value realization by facilitating real-time syncing of customer data to over 300 analytics and marketing APIs.

 

mParticle manages $5 billion in transactions and 250 billion API calls monthly. Customers include NBCUniversal, Giant Eagle, Route, Airbnb, Drybar, Dave and Buster's and hundreds of other leading brands.

 

mParticle is backed by Permira's growth fund, Bain Capital Ventures, Arrowroot Capital, Harmony Partners, Social Capital, and others. The company raised $150M in Series E round on Oct 05, 2021. This brings mParticle's total funding to $271.3M to date. The latest round valued the company at $800M post-money.

 

 

  • Year founded: 2012
  • Funding Info: $271.3M over 8 Rounds (Latest Funding Type: Series E)
  • Yearly Revenue: NA
  • Employee Size: 201-500
  • Business Valuation: Valued at $800M as of Oct 05, 2021
  • City/Town: New York
  • State: New York
  • Country: United States
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