Boulevard is a provider of the client experience platform purpose-built for appointment-based, self-care businesses.

Boulevard is transforming business management for premium beauty service brands through their proprietary platform-as-a-service.

Boulevard was co-founded in 2016 by Matt Danna and Sean Stavropoulos. The company is headquartered in Los Angeles, California.


Boulevard empowers business owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, and payments that are simple, elegant, and reliable.


Boulevard also added full payment facilitation capabilities to the powerful appointment scheduling and messaging functionality for which it’s known.


Boulevard now processes more than $1 billion in payments annually, with more than 25,000 professionals in 2,000 salons and spas across the nation. Its current partners include Chris McMillan the Salon, MèCHE Salon, SEV Laser, Spoke & Weal, and TONI&GUY.


Boulevard is backed by Index Ventures, Point72 Private Investments, Bonfire Ventures, Ludlow Ventures, BoxGroup, Toba Capital, VMG Partners, Luma Launch, and others. The company raised $70M in Series C round on Aug 10, 2022. This brings Boulevard's total funding to $108M to date.



  • Year founded: 2016
  • Funding Info: $108M over 3 Rounds (Latest Funding Type: Series C)
  • Yearly Revenue: NA
  • Employee Size: 201-500
  • Business Valuation: NA
  • City/Town: Los Angeles
  • State: California
  • Country: United States
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